Printing machines are used to produce printed materials such as books, magazines, newspapers, posters, product packaging etc. Various types of printing machines include offset printing machines, flexographic printing machines, gravure printing machines and digital printing machines. Offset printing technology is one of the most commonly used printing technologies that involve the transfer of images from a printing plate to a rubber blanket cylinder and then to the printing surface. Flexographic printing is commonly used for packaging printing due to its ability to print on various substrates. Gravure printing technology involves engraving images on copper or polymer plates and is suitable for high-volume printing applications.
The global Printing Machine Market is estimated to be valued at US$ 98.72 Mn in 2024 and is expected to exhibit a CAGR of 5.9% over the forecast period 2024 to 2031, as highlighted in a new report published by Coherent Market Insights. The global Printing Machine Market is witnessing multiple growth opportunities with increasing demand for digital advertising and marketing. The growing popularity of online shopping is leading to increased demand for product packaging from the e-commerce industry. This is expected to drive the growth of flexographic printing machines. Furthermore, surge in demand for mass-produced magazines and periodicals is fueling the demand for offset and gravure printing machines. Additionally, rapid urbanization along with improving economic conditions in developing countries is supporting the growth of the publishing industry which in turn is boosting the printing machine market growth. Market Dynamics: The surging demand for digital advertising and marketing is one of the key drivers of the global Printing Machine Market. With the rise of digital technology, companies are increasingly adopting innovative marketing strategies involving printed QR codes, augmented reality and digital content. This enables interaction with customers in physical as well as digital world, thereby increasing brand awareness and sales. Additionally, growing e-commerce industry is generating demand for product packaging which requires flexible and high-quality printing solutions. This factor is expected to propel the growth of flexographic printing machines segment during the forecast period. Segment Analysis The global printing machine market is dominated by the digital printing segment. Digital printing segment accounted for over 60% share of the overall market in 2024 owing to its benefits over offset printing such as minimum set-up time, flexibility in smaller batch printing and ability to customize prints. Within digital printing segment, inkjet printing technology is the fastest growing sub-segment growing at around 8% during the forecast period due to its high resolution imaging capability for both text and graphics. PEST Analysis Political: Stringent regulations regarding the emissions from conventional printing machines are prompting manufacturers to focus on more eco-friendly options like digital printing machines. This is positively impacting the market growth. Economic: Growing GDP and increasing disposable income levels in developing countries are augmenting the demand for commercial and packaging printing, thereby driving the sales of printing machines. Social: Rapid urbanization, changing lifestyle and growth in e-commerce are increasing the demand for customized, short-run digital prints. This is fueling the adoption of digital printing machines. Technological: Introduction of advanced technologies like IoT integration and AI for predictive maintenance in printing machines is helping reduce downtime and optimize operations. This is encouraging printers to invest in new machines. Key Takeaways The Global Printing Machine Market Size was valued at US$ 98.72 Mn in 2024 and is expected to reach US$ 148.52 Mn by 2031, expanding at a CAGR of 5.9% during the forecast period. Regional analysis indicates Asia Pacific as the fastest growing market for printing machines owing to presence of large consumer base and emerging economies like China and India driving the demand. Key players operating in the printing machine market are CHEP, PalletOne, John Rock, Millwood, Brambles, CABKA North America, United Pallet Services, Pacific Pallet, Midland Pallet LLC, The Nelson Companies. Key players are focused on new product launches integrated with latest technologies for achieving competitive advantage. For instance, Millwood launched IoT integrated offset printing machines with predictive maintenance features in 2020. For More details on the topic: https://www.dailyprbulletin.com/printing-machine-market-size-market-share-analysis/
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